Vice President of Digital Marketing
Our client is at the forefront of consumer electronics, specializing in developing and producing cutting-edge products and services that enable smart living. The Vice President of Digital Marketing will provide strategic leadership in defining and executing a digital marketing strategy that drives customer acquisition, engagement, and revenue growth. Reporting directly to the Chief Marketing Officer, this role is instrumental in shaping the company’s digital future.
Key Responsibilities:
- Develop and implement a comprehensive digital marketing strategy that aligns with the company’s business goals
- Oversee a cross-functional team responsible for SEO, SEM, Social Media, Email Marketing, and Content Development
- Collaborate with sales, product, and engineering teams to optimize customer experience across digital channels
- Monitor and analyze key performance metrics, making data-driven recommendations for optimizations
- Develop and manage a multi-million-dollar digital marketing budget
- Stay abreast of digital marketing trends and emerging technologies to ensure the company maintains a competitive edge
Compensation Package:
- Competitive salary and performance-based bonuses
- Stock options
- Comprehensive healthcare benefits
- Generous PTO and holiday schedule
- Opportunity for growth and advancement within a dynamic and fast-paced organization
- Work-life balance and flexible working arrangements
- Continuing education and professional development programs
Qualifications:
- Bachelor’s degree in Marketing, Business, or related field; MBA preferred
- Minimum of 10 years of experience in digital marketing, with at least 5 years in a leadership role
- Proficiency in digital marketing platforms and analytics tools
- Strong leadership, communication, and analytical skills
- Ability to think strategically and execute methodically
- Proven track record of driving measurable results through digital marketing initiatives
Adelsen is acting as an Employment Agency in relation to this vacancy and is an Equal Opportunity Employer. We look forward to discovering how you can contribute to our client’s ongoing success.